Re: 4-Point Scale Still Valid?

["KimBoo York" <kimboo@watermarkonline.com>]

Having read what others have posted, I think that 5 choices in the 
list of options is ideal. There does have to be a (literal) middle 
ground, a point where the person taking the survey can say, "don't 
matter to me." That would be the middle number, 3, leaving the other 
four to stand for the original choices (low, moderately 
low,moderately high, high).  This would not skew the end statistics, 
either, since knowing whether users don't care about or don't use 
something at all is a valid discovery in it's own right. 

Pax......